Communication Skills for Teamwork within the NICU Culture

Every workplace has a culture, and the Newborn intensive care unit is no different. Staffing is multidisciplinary which brings perspectives that often differ. To be successful, we need the ability to be responsive to the attitudes and feelings of our colleagues. Effective communication improves patient outcomes as well as staff satisfaction. And yet communication is often hampered in this acute setting by limited time as well as the diverse backgrounds of the disciplines. This webinar will focus on helping the participant understand work cultures and what contributes to healthy work environmen...Read morets. Specific strategies for creating healthy work environments and improve effectiveness of feeding plans will also be shared. Experiences are shared to help the participant apply these concepts to their daily work life. Commonly asked questions are addressed, such as 1) how do I get people to follow feeding plans; 2) How do I get people to respect what I do as a therapist; 3) How do I as a staff nurse effectively communicate with my team members so that they listen to me? Less...

Learning Objectives

  • Define “culturally sensitive health care”
  • List at least one example of a trait of a healthy workplace
  • Provide one example of why accountability is important with feeding plans in the NICU
  • List at least one example of a component of effective teamwork
  • List at least one example of an effective communication strategy to help with implementation of feeding plans

Tuesday, August 17, 2021


01:00 PM MDT - 03:00 PM MDT

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EARN 2 Hours
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About the speaker


1:00PM - 1:10PM Welcome, Disclosures, Overview

1:10PM - 1:20PM Systems thinking, Teamwork, Culture overviews

1:20PM - 1:35PM Team members and roles

1:35PM - 2:50PM Creating healthy workplaces

1:50PM - 2:05PM Effective teamwork

2:05PM - 2:30PM Communicating and collaborating effectively

2:30PM - 2:45PM Implementing feeding plans that work

2:45PM - 3:00PM Examples of real experiences, questions/answers

Continuing Education Information - Earn 2 Hours

CE Approvals

American Speech and Hearing Association
American Speech and Hearing Association
This course is offered for .2 ASHA CEUs (Intermediate Level, Professional content area). This course will focus on the SOFFI® Method and will not discuss other similar or related treatments. This course is not offered for partial credit.  Full attendance and passed grade on quiz is needed to award ASHA CEU’s.

CE Process Info

This course requires full attendance for Continuing Education Credits.  The total content hours = 2.0 hours.  You may receive a certificate of attendance after attending the course in its entirety. There are additional requirements for continuing education credits.  

Each professional is responsible for the individual requirements as stipulated by his/her licensing agency.  Please contact your individual licensing board/regulatory agency to review continuing education requirements for licensure renewal.

A continuing education certificate for the event will be obtained using the website, CE-Go. Before the event, you will receive an email containing a link to CE-Go.   (This link will be sent to the email account you used to register for the event).

Upon accessing the CE-Go website, you will be able to:

  • Join Webinar Sessions
  • Complete evaluation forms for the event
  • Download your continuing education certificate in a PDF format
If you have any questions or concerns regarding the CE-Go process, please contact CE-Go at 888-498-5578 or by email at

Total Time:  2.0 hours

Presented by:  Dr. Erin Sundseth Ross:  Internationally recognized Infant Feeding Specialist, Speech Pathologist, and creator of SOFFI®, Supporting Oral Feeding in Fragile Infants in the NICU and presenter for Toomey & Associates, Inc.

Intended Audience:  Speech Language Pathologists, Occupational Therapists, Registered Dietitians, Special Education Teachers, Psychologists, Physical Therapists, Early Intervention Specialists, Nurses, Physicians, and Mental Health Workers.  Note: Training conferences are available for professionals only.

Course Level:  This course is basic level course: Information is geared to practitioners with a general working knowledge of current practice trends and literature related to the subject matter.  Focus is on increasing understanding and competent application of the subject matter.  Prerequisite – None

Content Disclosure:  The course content is focused on the SOFFI® Method and there will be limited or no information provided about similar products or services.

Speaker Financial Disclosures:  Dr. Erin Ross is a paid consultant for Nestec Ltd and Intertek, and is a paid speaker for Toomey and Associates.  She owns intellectual property as the principal owner of Feeding Fundamentals, LLC., and created and
receives a salary as compensation for SOFFI®.

Speaker Non-financial Disclosure:  Dr. Ross is also the Chair of the Advocacy Pillar of Feeding Matters, which is a voluntary position.

Additional information may be found under Policies, and this includes the cancellation policy, the complaint policy, the attendance policy, ADA compliance, and the continuing education hours for each granting agency. 

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